Lead Source Quality

Compare channel performance and quality metrics

Conversion Rates by Source

MQL, SQL, and Opportunity rates

Source Quality Rankings

Ranked by quality index (higher is better)

Source	Leads	MQL %	SQL %	Opp %	Win %	Avg Deal	Quality
Organic Social	1	100%	100%	100%	100%	$3,200	Excellent
Event	1	100%	100%	100%	0%	-	Excellent
Paid Search	2	100%	100%	50%	0%	-	Excellent
Referral	2	100%	50%	50%	0%	-	Excellent
Influencer	1	100%	0%	0%	0%	-	Excellent
Paid Social	2	0%	0%	0%	0%	-	Poor
SEO	1	0%	0%	0%	0%	-	Poor

Source Quality Analysis

AI recommendations for optimizing lead source investment